The "Officially-Unofficial" blog has been a good success. It currently receives over 16,000 page views per month.
Just as successful television shows have spin-off shows, I'm spinning off this blog to create a few new ones. Remember Happy Days? It spinned-off to Laverne & Shirley, Mork & Mindy and Joanie Loves Chachi. Yeah, the last one didn't work so well.
The spin-off blogs are sport-specific and have a positive "Good Calls" theme. The goal of the blogs are to promote professionalism within each sport's officiating community (yes, including talk about gear and clothing) while enhancing the professionals reputation with fans, players and coaches. That last part sounds like a tall order, but I'm willing to give it a try.
Good Calls - Baseball and Umpiring
Good Calls - Basketball and Officiating
Good Calls - Football and Officiating
So why the separate blogs? There are several reasons. One is I want to give officiating in other sports their fair share of focus. I've been a little baseball heavy in the past. This will force me to do that.
The other is I'd like for you, a sport-specific official, to read posts without the clutter of other sports or topics in which you're not interested.
Other sports? I'll consider them later, but this is as much as I can chew right now.
The Officially-Unofficial blog will remain as the company blog. Here, we'll continue to candidly share company news, information and insights.
Note: you can get to any blog from any other blog or if you forget you can always go to www.ump-attire.com/blog.
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